Manzar Mashhood

It’s a proven fact that the web development landscape is rapidly shifting towards headless CMS and JavaScript frameworks. While Drupal offers a strong core and integrates with microservices, its traditional setup doesn’t reflect this trend. To stay relevant, Drupal should consider making a headless configuration the default, allowing for seamless integration with modern front-end frameworks and attracting developers accustomed to the latest technologies.

Is Drupal Becoming Obsolete? A Look at Trends in CMS and Front-End Development

The world of web development is constantly evolving, and it’s crucial to stay ahead of the curve. This analysis examines trends in Content Management Systems (CMS) and front-end technologies to see where Drupal stands.

Traditional CMS Usage on the Decline

Looking at Google Trends, search queries for “Drupal” have steadily decreased since 2004. But this decline in interest is not just limited to Drupal, but has affected WordPress, Typo3 and other traditional CMS platforms.

Headless CMS Takes Center Stage

Conversely, headless CMS solutions like Contentful, Strapi, and Sanity are experiencing a surge in popularity.

The introduction of JAMstack by Netlify in 2015 marked a turning point for headless CMS.

This architecture separates content management from front-end development, offering greater flexibility and scalability. As you can see in the Google trends graph, the interest in in headless CMS is rising and reflects a shift in developer preferences.

JavaScript Frameworks Dominate Front-End Development

The front-end landscape has also seen significant changes.

While jQuery’s popularity is waning, JavaScript frameworks like React.js, Next.js, Nuxt.js, and SvelteKit are experiencing explosive growth.

These frameworks offer a more efficient and structured approach to front-end development compared to traditional templating languages like Twig, which is Drupal’s default.

Shifting Preferences Among Developers

The popularity of React.js and Vue.js libraries further emphasizes the dominance of JavaScript in front-end development.

Find more statistics at Statista

Meanwhile, PHP, the language Drupal is built on, is noticeably absent from the tech stacks of major tech companies. GitHub reports also show a decline in PHP usage compared to the ever-growing popularity of JavaScript and Python. As a new developer, focusing on JavaScript, Python, or TypeScript would likely be a more strategic career move compared to PHP.

Cause for Concern for the Drupal Community?

The declining interest in traditional CMS platforms, the rise of headless CMS, and the shift towards JavaScript-based frameworks paint a concerning picture for the Drupal community. It’s essential for Drupal to adapt and embrace these trends to remain relevant in the ever-changing web development landscape.

Architecture Evolution: Traditional vs. Headless

In the realm of technology architecture, a notable shift is occurring from traditional monolith structures to more agile and modular setups. The traditional Monolith Architecture, seen in systems like Drupal, WordPress, and Typo3, consists of a content management system, a plugin system for additional features, and a front-end system. However, this architecture is on a decline as newer approaches emerge.

Traditional Monolith Architecture

The traditional monolith architecture, prevalent in platforms like Drupal, WordPress, and Typo3, is characterized by a unified system handling content management, plugins for added functionality, and a front-end interface. While widely used in the past, this architecture is now facing a decline in popularity.

Headless Architecture

In contrast, the headless architecture, exemplified by systems like ContentStack, offers a more modular approach. In this setup, the front-end system is decoupled from the backend, allowing for greater flexibility and scalability. Data is accessed through APIs, enabling seamless integration with various microservices.

Microservices Integration

ContentStack’s architecture incorporates microservices like Google Analytics, Commerce Tools, Marketo Forms, and others to enhance functionality and data management. These microservices are integrated and aggregated to provide APIs for building decoupled front ends using popular JavaScript frameworks. This setup allows for direct communication with microservices, a feature not typically found in traditional architectures like Twig rendering.

Conclusion

Proposing a Modern Approach for Drupal

In the evolving landscape of digital experiences, Drupal stands as a robust headless core platform, often overlooked for its capabilities in decoupled systems. While Drupal inherently supports a MACH (Microservices, API-first, Cloud-native, Headless) architecture, it is not commonly perceived as a headless solution, which poses a significant challenge for its adoption in modern contexts.

Drupal Needs to Be Headless by Default Configuration

Here’s the crux of the issue: Drupal can be headless, but it’s not the default configuration. This traditional perception hurts Drupal’s adoption in the headless CMS space. A recent Reddit thread on React subreddits exemplifies this. When asked about preferred headless CMS options, Strapi and Contentful were mentioned, but not Drupal, despite its suitability for decoupled systems.

How can Drupal reclaim its rightful place as a headless leader?

Here are 3 suggestions that can help in repositioning of Drupal as a completely Headless CMS

• Embrace a Fully Headless Approach: Revamp Drupal’s theming layer to truly go headless. This would involve seamless integration with major front-end frameworks (React, Vue, etc.) through standard SDKs.
• Modernize the Admin UI: Drupal’s admin interface feels dated compared to sleek, modern headless CMS options. A refresh would enhance user experience and attract new developers.
• Embrace GitHub: Moving Drupal’s codebase from GitLab to GitHub aligns with the preferences of most JavaScript developers. This fosters a more welcoming environment for the next generation of Drupal contributors.

Drupal Needs Rebranding As a Headless CMS

While some might see these suggestions as marketing tactics, consider it a necessary rebranding that redefines Drupal’s image as a powerful headless core platform for building composable digital experiences. Highlighting this strength through clear messaging and strategic changes can attract new users and secure Drupal’s future.

This shift not only aligns Drupal with current industry trends but also opens doors to a wider audience, particularly attracting younger developers who are well-versed in JavaScript, the predominant language in modern web development.

This shift wouldn’t diminish Drupal’s core strengths.  Drupal can still leverage its existing microservice ecosystem, but with a more modern, developer-friendly approach.

Meet NodeHive: A Drupal-based CMS That Is Headless by Default Configuration

If you are looking to build a headless Drupal solution, then NodeHive should be in your consideration. NodeHive is a headless CMS solution that leverages Drupal’s core and contrib features (contributed modules) to provide a streamlined, out-of-the-box solution for building headless Drupal applications. With NodeHive, you can easily create headless multisite experiences with a single command. 

As a Drupal-powered headless CMS, NodeHive allows you to serve multiple fully decoupled front ends with ease. The system is open source, allowing you to try it out for yourself and customize it to your needs.

NodeHive offers both a SaaS solution and a self-hosted option for those who prefer to keep their data in-house. The NodeHive Headless CMS provides two GitHub repositories: one for the back end and one for a Next.js starter front end. This makes it easy to start building front ends immediately, without having to set up a separate development environment.

Whether you’re a seasoned Drupal developer or just getting started with headless CMS solutions, NodeHive offers a powerful and flexible platform for building modern web applications.

NodeHive, with its Drupal Layer, utilizes a range of microservices such as Point of Sales systems, Campaign Monitor, Salesforce, and Vimeo providers. These microservices interact with Drupal, which serves as a core headless platform, offering web forms and commerce capabilities. The flexibility to integrate external microservices adds depth to NodeHive’s architecture, enabling tailored solutions for diverse front-end requirements.

How Manmash Consulting Can Help?

Our Drupal consultants are experienced in in NodeHive and Deadless Drupal application or web development. We also offer Drupal 10 migration service. For a free consultation session, please contact Manzar Mashhood, CEO and Founder of Manmash Consulting on his Linkedin, Whatsapp (+923331200550) or simply visit our Contact page and fill out the form there.

Artificial intelligence (AI) is rapidly transforming various industries, and content creation is no exception. In this blog post, I have explored how AI technologies can streamline content and image creation, improve search results, and even generate code to improve and speed up your content management workflows in Drupal 10.

Top Drupal Modules for AI Text Generation and Augmentation

Text generation in AI has its limitations. While it performs reasonably well on general topics, it may encounter “hallucinations” when asked for specific information. Hallucinations refer to AI’s tendency to make up facts to sound more authoritative. This can lead to ethical considerations, as relying on and passing off AI-generated content as your own may lead to unintended consequences. Additionally, AI’s recency of data is still a limitation, as it might not provide accurate information on recent events. 

Despite these limitations, AI text augmentation is a more practical application for Drupal. Instead of having AI create an entire article, it can suggest a title, meta tags, or summarize content. This is particularly useful for Drupal architects who aim to build complex content models with teaser views and filters, but often rely on content creators to tag content and write summaries.

1. OpenAI Module

OpenAI Drupal module is the most popular AI module for Drupal, working specifically with OpenAI and its APIs. It integrates with CKeditor and generate content, modify tones and writing style, and more. It also includes a Content Tool Submit module for various manipulations. While it requires Drupal 9 or higher, it’s easy to set up and use.

OpenAI is known for its ease of setup and versatility with various sub-modules. It offers capabilities like DALL-E for image generation and backend queries, making it a comprehensive tool to explore different AI functionalities. The maintainers are proactive in updating the module to align with new AI advancements, ensuring users have access to the latest features.

2. Augmentor AI Module

Augmentor AI module works with multiple large language models, making it a versatile option. It allows you to define “augmenters” as configuration entities, which become part of your site configuration. This module also works with Drupal 8 and higher, making it accessible for those who haven’t yet migrated to Drupal 10.

Augmentor AI is highly configurable, supporting multiple large language models. It excels in prompt engineering, making it simple for content creators to achieve sophisticated results effortlessly. This module empowers users to tailor AI outputs to their specific needs, enhancing the content creation process.

How to Configure ‘Augmentors’ in the Augmentor AI Drupal Module

When configuring augmenters, you can build prompts as a site builder, allowing content authors to focus on content creation without requiring technical knowledge. For instance, you can structure a prompt to provide five different title suggestions, which will then be parsed and displayed in a dropdown widget.

Augmentors can be configured like content fields, which you can assign to different content types. To configure an augmentor, navigate to Content Types > Article > Manage Fields. Here, you can define the augmentor’s behavior, such as where to extract text from and where to place the output. You can also choose which augmenter to use for a particular widget and customize the label.

Regarding engine selection, you can choose which large language model to connect with during the augmentor configuration process. Then, in the widget configuration, you can select the desired augmentor to connect to the chosen large language model. To understand which large language models each augmentor supports, check the services page. Each augmentor lists the type of large language model it is connected to. If a desired engine is not supported, you can develop a separate module to connect it.

Top Drupal Modules for AI Image Generation: Midjourney, Dall-E, and Stable Diffusion

When it comes to AI image generation, three large language models stand out: Midjourney, Dall-E (a service by OpenAI), and Stable Diffusion. Here’s a comparison to help you understand their differences and use cases.

Midjourney 

Midjourney might produce the most aesthetically pleasing images, even without sophisticated prompts. Midjourney offers a free tier with a limited number of credits, after which you’ll need to pay for ongoing use. Access is currently only through Discord, with no direct API, but this may change soon. 

Stable Diffusion

Stable Diffusion offers consistent performance and fewer errors. Stable Diffusion is open-source, available on websites like DreamSource by Hugging Face, or for local download and use in Python. 

Dall-E

Dall-E excels in semantic interpretation and interpolation judgments, ensuring accurate image generation. Dall-E is part of a paid OpenAI plan, starting at around $10 per month, which includes chatGPT and other services, with API access.

Prompt Engineering Plays a Crucial Role in AI Image Generation

Being descriptive about your desired output is essential. However, leaving prompts more open-ended can sometimes yield surprising results. You can also specify resolution, style or artist emulation, tone, and lighting considerations. Photo-graphic equivalents like focal length, depth of focus, and film style can further enhance your image generation.

By adjusting prompts and exploring different styles, we can witness the diverse outputs these tools can produce. Starting with a simple prompt like “zebra in a sombrero hat,” we can see the straightforward results generated by the Dall-E model. However, by refining our prompt to include a specific style, such as “in a studio-like style,” we introduce a new dimension to the image creation process. Providing additional information about the desired style can significantly impact the output, showcasing the versatility of these AI models.

Midjourney’s showcase

Midjourney’s showcase is an excellent resource for understanding prompt usage. By examining the prompts that generated specific images, you can learn how to structure your prompts effectively.

Chaining technique for generating better prompts

Combining different AI models can lead to even more sophisticated results. For instance, using chatGPT to generate Midjourney prompts can improve output with minimal effort. With the rise of specialized chatGPT models, this “chaining” technique will likely become more prevalent and sophisticated, enabling AI models to handle increasingly complex tasks independently.

How these image generation modules can improve the content marketing workflows in Drupal 10

In Drupal, OpenAI’s Dall-E submodule and OpenAI Images for AI image generation allow us to save generated images to ‘image library’.

After saving the generated images to our media library, we can seamlessly integrate them into articles or any other content. Moving on to the OpenAI Dall-E submodule, we encounter a more robust set of options for image customization. From selecting the Dall-E model and adjusting quality, size, to exploring style controls, this submodule offers a comprehensive approach to image generation.

Upon saving the settings, instead of an immediate preview, the Dall-E submodule provides a link to access the high-resolution version of the image. This feature allows for further exploration and utilization of the generated content. The difference in presentation between Dall-E and OpenAI Dall-E showcases how two tools, utilizing the same AI API, can yield distinct and intriguing results.

By experimenting with prompts, styles, and customization options, we can unlock the full potential of AI image generation tools like Dall-E and OpenAI Dall-E. These tools offer a glimpse into the creative possibilities enabled by AI technology, providing a platform for innovative and visually captivating content creation.

Top Drupal Modules for Code Generation: ChatGPT and Drupal Droid

Developing code, even for Drupal websites, can be simplified with AI models. 

ChatGPT

ChatGPT can generate code, although its knowledge might be limited by the recency of Drupal in its core model. 

Drupal Droid

The Drupal Droid by Michael Miles is a specialized module for code generation and enhancement. When prompted to create an up hook, the Drupal Droid asked a clarifying question to ensure it understood the request. After validation, it generated code, provided an explanation of its actions, and offered suggestions for structuring the overall module, including class implementations.

These AI tools are particularly beneficial for those transitioning to Drupal or seeking to understand complex implementations. By easing the learning curve and providing clear, actionable insights, AI models can significantly enhance the development experience.

Leveraging these AI modules can streamline Drupal code development, offering valuable support for those learning the platform or tackling complex tasks. By harnessing the power of AI, developers can create more efficient, well-structured codes and scripts within Drupal 10 with greater ease and confidence.

Vector Search: A New AI Technology To Improve The Quality of Search Results in Drupal Websites

Vector search is a promising technology that can significantly improve the quality and speed of search results within websites like Drupal. By vectorizing concepts in text and other media, vector search can deliver more relevant results and execute faster than traditional keyword-matching methods.

Vector search works by converting information into numerical representations that capture meaning across various matrices. This process allows for deeper, more nuanced matching, providing more accurate and contextually relevant results.

Consider a municipal website with years of council meeting notes. With vector search, a user could prompt the system to generate a bulleted list of meetings a specific councilor did not attend in mere seconds. This capability goes beyond simple keyword matching, offering a more sophisticated and analytical approach to search queries.

Vectorization involves plotting concepts in multiple dimensions and connecting them through vectors. For example, by subtracting “man” and adding “woman” to the concept of “king,” we can flip the gender, demonstrating the power of vectorization in achieving a deeper understanding of concepts.

Drupal integrations for vector search include various Search API modules that connect to third-party services like Pinecone and OpenAI Embeddings. The Search API AI module works with Pinecone and OpenAI, while the Search API Solr NLP module offers a less sophisticated natural language processing solution for Solr.

FAQs about Using AI in Drupal

How can I ensure that AI-generated content is legally compliant?

AI-generated content may not be eligible for copyright protection in the United States, as it is not created by a human. It is essential to be aware of the legal implications and consider using paid plans for image services to avoid potential issues.

What is the current understanding of the legalities surrounding AI-generated content?

The legal implications of using AI-generated content are still being determined. While some services claim that using a paid plan grants copyright, the United States Copyright Office does not recognize copyright for AI-generated content, as it is not created by a human.

Can AI be used to write Drupal documentation?

While there are no existing initiatives to auto generate Drupal documentation, the Drupal Droid module demonstrates the potential for AI to explain code, which could be explored as an avenue for documentation generation.

Can AI generate layouts using Drupal’s Layout Builder?

There is no Drupal-specific initiative or tool for AI to build layouts using Layout Builder. However, third-party services exist that can generate layouts for scaffolding websites, and AI can be used to create the overall structure of a website, which can then be imported into a tool that generates AI-based layouts.

What are the best practices for using AI-generated images?

When providing a client with AI-generated imagery, it is crucial to inform them that the images can be used beyond the intended use. This ensures that they are aware of potential copyright issues and the possibility of others using the same image.

Do any of the AI tools mentioned allow for providing additional information to improve context?

Yes, tools like Augmentor AI allow you to define prompts and add different things to them, providing a better context for the model to generate results.

How Manmash Consulting Can Help?

We at Manmash Consulting believe the future of Drupal web development is AI-driven, so we have started to incorporate AI technologies into our content and web development workflows. If you are looking to get your website developed in Drupal 10, or want to migrate your Drupal website from older versions to the latest version i.e. 10, you can contact Manzar Mashhood, founder and CEO of Manmash Consulting on Linkedin, or Whatsapp (+923331200550) or by visiting our contact us page and filling out the contact form there.

Customers today interact with your brand through a variety of touchpoints, often encountering fragmented information scattered across different silos within your organization. This blog post dives into the challenges of managing this content sprawl and explores how Generative AI (Generative Adversarial Network) can revolutionize the customer experience by creating a more unified and intuitive journey.

The Content Maze with Multiple Touchpoints: A Challenge for Customers

When customers interact with your brand, they often encounter various content silos within your organization. Here’s a list of touchpoints they might encounter:

1. Thought Leadership: Customers might discover your brand through a blog post, podcast, or other thought leadership content.
2. Website: They may visit your website to learn about your products and solutions.
3. Email Marketing: Customers might sign up for newsletters, webinars, or email campaigns, which can help build a relationship with your brand.
4. Legal Information: Customers may need to access privacy policies, terms of service, and other legal information.
5. E-commerce Platform: If they plan to purchase from you online, they’ll need to navigate your e-commerce platform.
6. Security and Compliance: Depending on your industry, customers may need to comply with certain regulations, such as GDPR or government standards.
7. How-to Guides and Tutorials: Customers might look for blog posts, videos, or other content that shows them how to use your products.
8. Training and Learning Management Systems: For more complex products, customers might require training or access to a learning management system.
9. Product Documentation: Reference manuals, user guides, and other product documentation can help customers get the most out of your offerings.
10. Support Portal: Customers may need to log tickets or ask for help through a support portal.
11. Knowledge Base: A knowledge base can provide pre-canned solutions to common problems, helping to reduce support tickets.
12. Federated Search: A federated search layer can help customers find the content they need, regardless of its location within the organization.

Each of these touchpoints serves a different purpose and might be managed by a separate team. This disjointed approach can leave customers feeling lost and frustrated. They may struggle to find the information they need, encountering inconsistencies and redundancies across different content sources.

Breaking Down the Silos: Understanding Content Governance

Here’s a breakdown of the typical content landscape within an organization:

• Evaluation Stage: Content like product comparisons and unique feature highlights helps customers assess your offerings.
• Procurement Stage: Customers need content that details product specifications, pricing, and implementation requirements.
• Implementation Stage: After purchase, customers rely on guides and tutorials to set up and configure the product.

Different teams manage this content: Sales and Marketing handle evaluation and procurement stages, while Customer Success manages implementation and ongoing support.

The Three Key Challenges of User Experience (UX) in the Digital Age

In today’s UX landscape, several challenges hinder a seamless customer experience:

1. Internal Governance vs. External Experience: Independent business units often have separate budgets and purchase solutions, leading to a fragmented user experience with multiple, inconsistent user interfaces (UIs). Headless applications offer a potential solution by providing a unified front-end, but this approach requires a dedicated team focused on delivering a cohesive user experience.
2. Content Sprawl and User Confusion:  The proliferation of subdomains and properties can lead to a confusing experience for users who get bounced around from one site to another. This is often a consequence of managing multiple systems rather than a user-centered design decision.
3. The Quest for the Fastest Answer: The market prioritizes quick answers, often relying on search-based solutions. However, even with federated search, inconsistencies in content location and messaging across different teams can leave users frustrated.

Introducing Generative AI: A Solution for a Fragmented Experience

Generative AI offers a powerful solution to these UX challenges. It can create human-quality text, translate languages, write different kinds of creative content, and answer your questions in an informative way. Here’s how it can address the issues mentioned above:

• Streamlined Governance and Open Publishing: By simplifying internal content creation and approval processes, generative AI allows for a more cohesive user experience. This approach prioritizes user needs and reduces the complexity of navigating multiple systems.
• Reduced Sprawl and Optimized UI: Instead of focusing on managing numerous UIs, generative AI allows organizations to optimize the user experience itself. This means designing intuitive interfaces that are easy to use, regardless of the number of underlying systems.
• Personalized and Contextual Responses: Generative AI personalizes the experience by understanding user intent and delivering context-specific responses, moving beyond simple search functionality. It can answer questions directly, eliminating the need for users to navigate complex search interfaces or knowledge bases.

Building a Unified User Experience with Generative AI

Imagine a user interacting with a brand through a chat interface connected to various management portals via APIs. A headless UI provides a unified front-end, while generative AI, working on top of a federated search system, surfaces the most relevant content for the user’s query. This approach requires a dedicated UX unit managing the infrastructure, working alongside existing sales, marketing, and customer service teams who continue to manage content within their respective portals.

Challenges and Solutions: Addressing the Shortcomings of Generative AI

While generative AI offers a powerful solution, it’s not without limitations. Here are some challenges and how to address them:

• Misdirection and Misinformation: Generative AI can be overly generic, leading to inaccurate answers due to language ambiguities.
  • Solution: Retrieval Augmented Generation (RAG) combines existing rules engines with generative AI models. This allows organizations to inject relevant information, creating a context-aware AI that mitigates misinformation and hallucinations.
• Large Data Set Requirements: Successful machine learning requires extensive data sets with measurable outcomes. This can be a challenge for organizations with limited data resources.
  • Solution: RAG allows for real-time injection of information, making it easier to maintain the AI model and adapt to evolving content.

How to Optimize the User Experience with Generative AI

Here are some key takeaways to optimize your user experience with generative AI:

• Embrace Headless Drupal Architecture: Headless Drupal unifies the user experience, improving branding, search indexing, and overall availability.
• Strive for Clickless Answers: Use a chat interface where users can ask questions and receive accurate responses directly, eliminating the need for complex navigation.

Optimizing Internal Governance for Generative AI

• Content for All Questions: Ensure your content library is comprehensive enough to address all potential user inquiries. The AI can only respond to questions for which relevant content exists.
• Streamlined Governance for Content Management: Streamline content approval processes to ensure the AI has access to the latest and most accurate information.

Enhancing Generative AI Performance:

• High-Quality Content: Invest in the latest Drupal content management system (CMS) i.e. Drupal 10 to maintain high-quality content, which is crucial for generating accurate AI responses.
• Large Language Models and Search Algorithms: Integrate large language models with existing search algorithms to enhance the quality of both generative AI and federated search.

A Case Study: Acquia’s Journey with Generative AI

Acquia, a company specializing in digital experience management, is actively exploring the potential of generative AI to enhance its customer experience. Their focus lies on improving the content experience, a common challenge for many organizations. Content sprawl across various platforms often leads to a fragmented and confusing user experience.

Acquia’s approach involves three key phases:

1. Content Consolidation:  Migrating all product documentation to a single Drupal CMS with a headless front-end powered by Next.js. This centralizes content and simplifies management.
2. Streamlined Content Publication:  Previously, content was published through GitHub, which posed challenges for non-technical contributors. Acquia has now moved content publishing back to Drupal, utilizing Next.js’s preview mode and integrating it with Jira for workflow management. This streamlines the content creation and approval process.
3. Search Optimization:  Acquia has invested in improving search performance, upgrading their search system, and reindexing the new content. This ensures the search function effectively delivers relevant resources to users.

By consolidating content, streamlining publication, and optimizing search, Acquia lays the groundwork for introducing a generative AI layer, ultimately creating a more intuitive and seamless user experience for their customers.

Conclusion

Generative AI presents a revolutionary approach to managing content and delivering a superior customer experience. By overcoming the challenges associated with fragmented content and complex navigation structures, generative AI paves the way for a more user-centric future. By implementing the solutions outlined above and focusing on creating high-quality content, organizations can leverage generative AI to create a unified and intuitive user journey that empowers customers to find the information they need quickly and easily.

Generative AI and Drupal CMS can be a great Combo in near future for large organizations such as Acquia looking to scale and unify content consumption experience of their customers. Looking for a Drupal web development service or Drupal 10 migration service, contact Manzar Mashhood on Linkedin, WhatsApp:+923331200550 or fill out the form on our contact us page.

Do you want to engage your website visitors at a deeper level? then adding engaging elements like quizzes, presentations, and interactive videos to your website is one of the ways you can do that and the H5P module for Drupal might be the perfect solution!

What is H5P Module?

The H5P module is a versatile toolset designed to enhance websites with interactive elements like videos, presentations, quizzes, and games. Originally created in January of 2013 by Falcon, the module has seen updates and is currently in its Alpha version, which simply means it is good for testing, but not recommended for production websites. While officially minimally maintained, the H5P module has shown consistent activity with a few releases per year. Impressively, the module is in use by nearly 4500 sites, with a significant portion utilizing Drupal.

What are the main features of Drupal’s H5P module?

Beyond serving as a library wrapper, the module includes an H5P editor submodule. This feature enables users to create and modify HTML packages directly within the website’s user interface. Notably, the H5P module is integrated into the Opino learning management system, offering a flexible e-learning solution within Drupal installations.

What is the Functionality of H5P Drupal Module?

Functionally, the module acts as a wrapper for the H5P library, a cross-platform tool for creating interactive content in a portable format compatible with various web platforms. H5P stands for HTML Package, emphasizing its role in generating, sharing, and reusing HTML content.

what are Some Examples of Interactive Content that can be Created using H5P?

Examples of interactive content created using H5P can be found on the H5P website and GitHub account.

Conclusion

While SCORM remains a popular e-learning standard, H5P offers a compelling alternative, especially for Drupal users. As discussions continue on e-learning standards and platforms, the H5P module stands out as a practical solution for content creators seeking to enrich their Drupal websites with interactive elements.

How Manmash Consulting Can Help?

Drupal web designers at Manmash Consulting see the H5P module as a valuable tool for enhancing our clients’ websites with engaging interactive content. Its integration with Drupal and compatibility with the Opigno learning management system make it a versatile asset for creating dynamic online experiences. If you want to avail our Drupal website design services, you can contact me, Manzar Mashhod, on Linkedin or WhatsApp: +92331200550. I am a founder of Manmash Consulting and would love to consult you on your next Drupal website project, especially if you are looking to migrate your website Drupal 10, feel free to knock my door.

Just like with any tool, the quality of what you get from an AI model depends heavily on what you put in.  Think of it as “garbage in, garbage out.”  A vague prompt like “write an article” might get you nonsensical gibberish.  However, by providing a detailed prompt with specifics like topic, target audience, desired tone, and keywords, you guide the AI towards generating helpful, high-quality content that actually meets your needs, and this is where PromptPerfect Drupal module comes in.

What is PromptPerfect?

Google rolled out its latest March 2024 core algorithm update that aims to go after low quality, unhelpful and unoriginal content, something among other things that is surely going to force all of us raise the bar on the standards of our AI generated content, and make it high-quality and engaging that our readers find helpful. The demand for high quality content, especially in SEO is surely going to increase due to this update.

But let’s admit it; Populating your website with informative and helpful content or well-designed images has always been a challenge. But do not worry about it, as in this blog post I am going to introduce you to a cool new Drupal module called ‘PromptPerfect’ that offers an innovative solution that leverages machine learning to transform basic prompts into compelling content and visuals. My aim in this blog is to educate you how you can use PromptPefect in your Drupal site and generate much better-quality text and images, and make your content strategy both more efficient and effective.

The Magic Behind PromptPerfect

To understand the magic behind PromptPerfect, let’s take a look at a normal prompt that most of us would give to an AI model like ChatGPT or Google Gemini, and a prompt generated by PromptPefect.

Normal Prompt

“Please generate an image of a pancake that looks delicious”.

This is a very basic prompt and wouldn’t give the AI much information to work with.

Detailed Prompt generated by PromptPerfect

“A photorealistic image of a delicious stack of fluffy buttermilk pancakes with golden brown edges. The pancakes are topped with fresh blueberries, sliced bananas, and drizzled with warm maple syrup. A small pat of melting butter sits on top and a steaming cup of coffee sits beside the plate. The background is a light, airy kitchen counter with a bowl of pancake batter and a whisk in the corner.”

PromptPerfect understands and expand upon your initial short prompts, adding depth and flair to help AI models generate content that truly stands out. Whether you’re an expert in prompting techniques or new to the concept, using PromptPerfect in your content generation workflow will add a great value in your SEO and content marketing efforts.

Step-by-Step: Generating Content with Ease Using Detailed PromptPerfect

Setting the Stage with Drupal

PromptPerfect can be seamelessly integrated with Drupal CMS, known for its open-source, free content management framework. The AI interpolator modules to lay the groundwork for our text and image generation process. For those keen on DIY projects, comprehensive documentation is available online to guide you through setting up from scratch.

Simplifying the Process

Our journey begins by logging in as an administrator, allowing us to create and manage content types effortlessly. While Drupal offers a plethora of customization options, from content types to custom entities and blocks, we focus on simplifying this process. For our demonstration, we’ll concentrate on creating a visually appealing header image, foregoing the need for a detailed recipe database.

Crafting the Perfect Prompt

The heart of PromptPerfect lies in its ability to refine your initial prompt into something truly expressive. By inputting a basic title, the service works its magic, optimizing the prompt for the chosen model—Stable Diffusion in this instance. This optimized prompt is then ready to be transformed into a stunning image that captures the essence of your content.

The Final Touch: Generating Your Image

With the expressive prompt in hand, the next step is to bring your vision to life through the Dream Studio image generator. This powerful tool takes your optimized prompt and turns it into a captivating visual, all without the need for additional input or keywords. The process is streamlined and efficient, ensuring that your content remains fresh and engaging.

Contact Manmash Consulting, The Best Drupal Consultants

Manmash Consulting is a company specializing in Drupal website development. They offer a variety of services to help you get the most out of your Drupal website, including development, maintenance, and migration to Drupal 10. Their goal is to continuously improve your website with new modules and by using AI.

I am Manzar Mashhood, the founder and CEO of Manmash Consulting, and I believe in providing clients with the latest tips and tricks to optimize their Drupal website. If you are interested in learning more about Manmash Consulting’s services, you can contact me on Linkedin or WhatsApp: +923331200550. Happy Prompt Engineering!

In the ever-evolving landscape of website development, two platforms have consistently stood out: Drupal and WordPress. Each caters to distinct audiences, but the digital realm’s dynamic nature continually shifts the balance of preference. In this blog post, I have explored the strengths and weaknesses of both, highlighting why your choice between Drupal and WordPress could make or break your website’s success.

WordPress

The Pros

WordPress has become synonymous with ease of use, empowering those with minimal technical expertise to deploy and manage websites effortlessly. Its intuitive interface and user-friendly design have made it a go-to for individuals and small businesses alike. Over time, WordPress has honed its approach, enhancing its system with features that streamline module management, updates, and styling – tasks that are now a breeze on this platform.

The Cons

Despite its strengths, WordPress is not without its flaws. The platform’s heavy reliance on plugins for extended functionality has led to a cluttered ecosystem, where advertisements for pro versions of modules can overwhelm users. Moreover, the challenge of managing a seamless user experience amidst this clutter has been a point of contention for developers seeking a more streamlined, cohesive approach.

Drupal

The Pros

Drupal, on the other hand, caters to a more technically adept audience. Its robust core and extensible architecture offer a fertile ground for developing complex, large-scale websites. Drupal 8 presented challenges, but the stabilization seen with Drupal 9 that further improved in Drupal 10 has reassured developers of its capabilities.

The Cons

Drupal’s Achilles heel has often been its user interface, particularly in theme development, where achieving aesthetic excellence requires a steep learning curve.

Drupal is a Framework/Platform, Not Just a CMS

It’s crucial to recognize Drupal not merely as a content management system (CMS) but as a content management framework (CMF). This distinction underscores Drupal’s flexibility in building a variety of applications beyond basic websites. Its ability to handle complex data structures, coupled with a powerful module ecosystem, makes Drupal a top choice for developers looking to build intricate systems.

Drupal vs WordPress: Navigating the Market Shift

The market for website development has shifted significantly. Small businesses and individual creators often opt for more cost-effective, less complex solutions like Wix, reflecting a broader trend of seeking simplicity and affordability. However, for businesses aiming to give marketers more control over website management, Drupal’s robustness paired with its potential for customization remains appealing.

The Drupal-WordPress Dichotomy

Choosing between Drupal and WordPress is akin to comparing Notepad with Microsoft Word: each serves its purpose based on the user’s needs and technical proficiency. For basic content management needs, WordPress might suffice, but for complex, data-driven websites requiring extensive customization and control, Drupal stands out.

Drupal and AI: A Promising Future

The integration of AI technologies like HuggingFace and ChatGPT with Drupal has opened new frontiers in website development. This combination has streamlined code generation, configuration adjustments, and content management, showcasing Drupal’s adaptability and potential for future growth. Such advancements hint at a future where AI-driven site building becomes a norm, further enhancing Drupal’s appeal to developers looking for cutting-edge solutions.

The Verdict: Drupal or WordPress?

For Small Projects

WordPress, with its user-friendly interface and vast plugin ecosystem, is ideal for individuals and small businesses seeking an easy-to-manage website solution.

For Complex Requirements

Drupal shines as the platform of choice for larger, more complex projects. Its powerful core, flexibility, and scalability cater to the needs of developers looking to push the boundaries of web development.

Drupal’s Evolution

Drupal has undergone a significant evolution and shift in focus over the years. Earlier versions like Drupal 6 and 7 were well-suited for various website needs, including simple brochure websites. However, with the release of Drupal 8, the platform took a clear turn towards the enterprise market. This is evident in its features and functionalities – it caters more towards complex websites with demanding requirements, often associated with large organizations like those managed by Acquia, a prominent Drupal service provider.

Drupal’s overall usage statistics are dropping, and WordPress’s adoption is increasing, but there is caveat

This shift has resulted in a decrease in Drupal’s overall usage statistics. However, it has also led to advantages for those specializing in Drupal development. The complexity of Drupal 8+ translates to a higher demand for skilled developers, reflected in increased salaries and consistent job opportunities. Additionally, enterprise clients like governments and universities continue to use and expand their Drupal environments, highlighting the platform’s suitability for large-scale, high-security projects.

In essence, Drupal has evolved from a versatile CMS to a powerful enterprise solution. While this may have narrowed its overall user base, it has solidified its position in the high-end market, creating a niche for skilled Drupal developers.

Drupal has become one of the best Headless CMS

Headless Drupal delivers content through APIs, allowing it to be displayed seamlessly across various platforms – mobile apps, web apps, digital displays, etc. This empowers large-scale websites to maintain a consistent brand experience across all touchpoints. Moreover, going headless helps in shortening development cycles and enhance security for large websites in many ways. Although WordPress also offers REST API and can be turn into a ‘headless’ CMS, it requires additional configuration and custom development work for going headless smoothly, unlike Drupal. WordPress is simply not built for headless.

Embracing the Future

As we look to the future of web development, the choice between Drupal and WordPress will increasingly hinge on the specific needs and technical capabilities of the project at hand. While WordPress continues to democratize web development, Drupal’s evolution, especially with AI integration, positions it as a formidable tool for complex, innovative web projects.

Please go through this Reddit Forum on Drupal vs WordPress to further your understanding on this topic, I found the discussion here quite unique and insightful.

How Manmash Consulting Can Help?

Whether you’re a developer, a business owner, or a creative professional, the time to explore Drupal CMS is now. Although WordPress provides a more user-friendly experience, Drupal’s robust capabilities helps you handle a website project with high level of complexity. Manmash Consulting is a Drupal Web Development Agency that knows Drupal CMS in and out. Our Drupal Consultants will not just work for you, but work with you to help you design a website that achieves business goals and becomes your number 1 salesperson. Book your free consultation now with Manzar Mashhood, CEO and Founder of Manmash Consulting, or contact him on Linkedin or Whatsapp: +923331200550.

In this blog post, I explored the exciting intersection of Artificial Intelligence (AI) and Drupal 10, the latest version of the open-source content management framework. We’ll learn about two new Drupal 10  AI modules that can help businesses to think through how they can apply AI in their website and improve the user experience, leveraging the power of two powerful open-source technologies: Drupal and Hugging Face.

I’m excited to introduce two new Drupal modules that are very promising when it comes to using AI in Drupal. 

AI Interpolator MediaWiki: Drupal Huggingface Integration

The AI Interpolator MediaWiki integrates search terms or product names into large text fields by fetching data from Wikipedia. Remarkably versatile, AI Interpolator MediaWiki module is designed to be MediaWiki agnostic, meaning it could potentially be utilized on various platforms like Fandom.com or Wikiquote, despite being pre-configured to default to Wikipedia. This innovation addresses a common challenge in AI technology: the occasional inaccuracies and hallucinations in generating next tokens due to training limitations. 

Wikipedia is a well-established platform with a rigorous editing process. Therefore, by fetching data from trusted sources like Wikipedia, the AI Interpolator MediaWiki module in Drupal gains access to a vast amount of information that’s generally considered accurate and helps you avoid fabricating information and nonsensical hallucinations. Moreover, by providing a rich context, the AI Interpolator MediaWiki drupal module aids in producing more accurate and reliable outputs. This goes a long way in helping your content writers doing research and generating factually accurate information using AI. The applications are endless.

The Hugginface Module for Drupal Huggingface Integration

The Hugginface Drupal module integrates your Drupal website with the Huggingface platform via an API. The Hugginface module  is a gateway to utilizing the plethora of models available through Hugging Face within the Drupal 10 interface, enhancing your website’s AI capabilities. If you’re working with Hugging Face models or planning to contribute, I encourage you to connect with Marcus Johansson for potential collaboration and maintenance opportunities.

This integration is especially crucial for those seeking advanced AI applications to add or enhance AI features in their websites, as it requires familiarity with Hugging Face’s platform and the selection of appropriate models from the extensive library available.

Top 10 Hugging Face’s pre-trained models that can be used on your Drupal site via the Huggingface module

1. AutoTokenizer & AutoModelForSequenceClassification (Text Classification)

• Sentiment analysis for customer feedback.  
• Spam filtering for user-generated content
• Topic classification for content organization

2. T5 For Conditional Generation (Text Summarization)

• Generate automatic summaries of articles or product descriptions
• Create TL;DR versions of lengthy content for busy users

3. Camembert For Masked LM (Question Answering):

• Implement a chatbot or FAQ system that answers user queries
• Personalize product recommendations based on past interactions

4. Wav2Vec2 For CTC (Speech Recognition):

• Enable voice search functionality for your SaaS platform
• Transcribe audio recordings for improved accessibility

5. GPT-2 (Text Generation):

• Generate creative content ideas like blog post intros or product descriptions
• Personalize marketing copy based on user data

6. CLIP (Image-Text Retrieval):

• Implement a visual search function for your product catalog
• Improve content discoverability by matching images to relevant text

7. Sentence Transformers (Semantic Search):

• Build a powerful search engine for your SaaS platform’s content
• Personalize search results based on user history and preferences

8. DistilBERT For Question Answering (Long Document QA):

• Enable users to ask in-depth questions about complex topics within the SaaS platform
• Facilitate knowledge discovery and exploration of your platform’s content

9. XLMRoberta For Sequence Classification (Multilingual Text Classification):

• Offer your SaaS platform in multiple languages and categorize user content accordingly
• Personalize the user experience based on their preferred language

10. Vision Transformer ViT (Image Classification):

• Automatically categorize user-uploaded images for efficient organization
• Content moderation based on image analysis (e.g., detecting inappropriate content)

By integrating these advanced Huggingface models, you can not only enhance the functionality and intelligence of your Drupal websites but also open up new possibilities for innovation and efficiency. As we continue to explore the vast capabilities of AI, these tools represent a significant leap forward in our journey.

Stay tuned for blog posts from me that will dive into fine-tuning Hugging Face models and other advanced AI modules and APIs in Drupal. Your feedback and experiences with these modules are invaluable as we collectively push the boundaries of what AI can achieve. Remember, the future of AI is not just about the technology itself but how we creatively apply it to solve real-world challenges.

Word of caution

The document says that the Huggingface Drupal module is currently in Alpha and should not be used on production websites. https://www.drupal.org/project/huggingface 

How Manmash Consulting Can Help in Drupal Huggingface Integration?

If you are looking to seamlessly integrate Hugging Face API in your Drupal site, from configuring API tokens to creating content types that enrich our website’s content, Manmash Consulting can help. We provide Drupal website development and migration services and we are enthusiastic about AI and its applications to enhance the web user experience for our clients. You can contact me, Manzar Mashhood, on my LinkedIn or add me on WhatsApp +923331200550.

In today’s blog post, we’ll explore the benefits and implementation of using Single Directory Components, also known as SDC, in Drupal 10. Towards the end of this blog post, I have included a fictional short case study of a SaaS company to help you understand the concept of Single Directory Components better. So, let’s dive in.

What are the Single Directory Components?

Single Directory Components (SDC) is a theming feature in Drupal 10 that uses a component-based architecture. It allows developers to create reusable UI elements like buttons and forms, stored in a single directory with all their necessary code (HTML, CSS, JavaScript) and metadata. 

Why Use Single Directory Components?

By building reusable and modular pieces of your website’s UI, such as buttons, links, or any repeated element across multiple pages, you can simplify theming process by eliminating the need to write repetitive CSS or HTML, and streamline JavaScript functionality for a more maintainable and minimal codebase. The Single Directory Components come in handy when it comes to theme maintenance as it reduces repetitive code and promotes a more organized and scalable website.

How to Get Started with Single Directory Components?

To leverage Single Directory Components in your Drupal site, ensure you’re running Drupal 8.0 or higher. Navigate to the Single Directory Component module within your admin panel and enable it. This module facilitates the development of a theme using a component-based structure.

Creating Your Theme with Components

Once the module is enabled, you’ll embark on creating your theme. This process involves organizing your theme’s elements into components, potentially categorizing them as atoms, molecules, organisms, and templates for better organization.

Each component must include two essential files: component.component.yml and mycomponent.twig. The .yml file can be empty initially, but it’s crucial for defining the component’s metadata. Additionally, your component can contain other assets such as CSS, JavaScript, or images to enrich the functionality and aesthetics of your theme.

Implementing Components in Your Theme

After setting up your components, it’s time to integrate them into your theme. For example, if customizing the appearance of tags, you’d create a component specifically for tags. This component would consist of a Twig file (links.twig) defining how the tags are displayed.

When integrating this component into your theme, you’ll use the include statement in your Twig templates to incorporate the component wherever needed, passing necessary variables like link URLs and text.

Compatibility and Enhancements

While Single Directory Components offer a promising approach to Drupal theming, it’s worth noting their experimental status and some limitations, such as compatibility issues with Windows. However, patches are available to address these challenges and enhance functionality, including support for JS and CSS files within components.

How a SaaS Drupal Website Can Use Single Directory Components? A Short Case Study

Problem

Evergreen Inc., a  SaaS company offering project management tools, faced challenges maintaining their web interface. Their UI consisted of repetitive elements like buttons, forms, and progress bars scattered across numerous pages. This redundancy led to inconsistencies in styling and functionality, requiring developers to modify code in multiple locations for even minor changes. This inefficiency slowed down development and increased bug risks.

Solution

Evergreen implemented Single Directory Components (SDC) in their Drupal theme. This component-based approach allowed them to create reusable UI elements. Buttons, forms, and progress bars became independent components with dedicated code in a single location. This simplified maintenance and ensured consistent styling across the entire website.

Benefits

Using SDCs, Evergreen streamlined their development process. Developers could modify UI elements by updating the central component, automatically reflecting the changes across all pages. This not only saved time but also reduced the risk of inconsistencies. Additionally, SDCs improved the maintainability of the codebase. A clean, modular structure made it easier for developers to understand and modify the code, fostering better collaboration and faster bug fixes.

Conclusion

By embracing Single Directory Components, Evergreen achieved a more efficient and maintainable UI. This not only improved development speed but also ensured a consistent and user-friendly experience for their customers.

Contact Manmash Consulting

For more tips on leveraging Drupal to its full potential, don’t hesitate to reach out to me, Manzar Mashhood on my Linkedin for professional guidance in optimizing your Drupal web development projects. Happy theming!

You can also contact me on my Whatsapp: +923331200550

The digital landscape has drastically changed since Drupal’s inception. While past SEO tactics no longer guarantee top search engine rankings, Drupal 10 offers a powerful foundation for building a successful SEO strategy. In this blog post, I am excited to delve into the world of Drupal SEO and uncover the top SEO modules and tips that can improve the search engine visibility of Drupal websites. 

Why Drupal? Because of Built-in SEO Advantages

Drupal offers out-of-the-box SEO benefits. Its architecture follows good SEO practices, with features like SEO-friendly naming conventions, proper content tagging, and a focus on accessibility. This, combined with targeted content and a well-coded theme, positions your Drupal site for strong search engine ranking.

Is Drupal better than WordPress in SEO?

While WordPress reigns supreme in user-friendliness and theme options, SEO capabilities are more comparable. Both platforms offer strong SEO foundations and can achieve excellent rankings with proper optimization. However, Drupal 10 robust architecture caters to complex websites and large data volumes, making it a favorite for high-authority sites. United Nations, Tesla, Lenovo and United States District Court uses Drupal as their CMS due to many reasons, one of them is definitely Drupal’s SEO capabilities.

Drupal SEO: Ranking Factors in 2024

High-quality, relevant content remains king for SEO. However, Google’s algorithm considers numerous non-content factors when ranking webpages. Here are three crucial aspects to consider to make your Drupal 10 website perform better in Google and other search engines.

Website Performance

Ensure your site loads quickly and responds efficiently. Utilize image compression, Content Delivery Networks (CDNs), and caching technologies.

Accessibility and User Experience

Provide a user-friendly experience by incorporating alt tags for images, well-structured content with headings, and ensuring compatibility with screen readers.

Mobile-Friendliness

With over half of web traffic originating from mobile devices, a responsive design that adapts to various screen sizes is essential.

Top 10 Drupal SEO Modules

PathAuto: Drupal module for SEO-Friendly URLs

PathAuto is a popular Drupal SEO module in Drupal that automatically generates human-readable and search engine-friendly URLs for different types of content on your website. By setting up URL patterns based on content types and taxonomy terms, PathAuto ensures that your URLs are optimized for search engines, enhancing your site’s SEO performance.

Meta Tags: Drupal SEO Module for Search Engine Visibility

Meta tags play a crucial role in providing information about your web pages to search engines. With the Meta Tags module, you can customize meta titles, descriptions, and keywords, optimizing them to attract targeted organic traffic. By categorizing your content correctly, you can improve your site’s search engine rankings and visibility.

XML Sitemap: Improving Website Indexing

The XML Sitemap module generates a structured list of website URLs, making it easier for search engines to discover and index important pages. Regularly updating and submitting your XML sitemap to search engines ensures that they’re informed about your site’s latest content, enhancing its indexing and visibility.

Redirect Module: Preserving SEO Value

During website migrations or URL changes, the Redirect Drupal SEO module is essential for preserving SEO value. By managing redirects within Drupal, you can ensure that visitors and search engines are directed to the correct URLs, avoiding broken links and retaining valuable SEO authority.

Drupal SEO Modules for Content Optimization

Drupal offers a range of tools and features for content optimization, including WYSIWYG editors and the Paragraphs module. By structuring your content effectively and emphasizing keywords, you can enhance user experience and improve search engine visibility 

Real time SEO/Yoast SEO Module: SEO Checklist

Real-time SEO is a powerful module designed to enhance your Drupal website’s search engine optimization seamlessly and effectively. By leveraging this module, you can optimize your content around specific keywords in a natural and non-spammy manner, ensuring that your website ranks well on search engines while providing valuable content to users.

This innovative module offers a range of features that are essential for maximizing your SEO efforts. It performs checks on various aspects that are easy to overlook, such as the length of your posts, the presence of a meta description containing your focus keyword, the utilization of subheadings within your content, and more. Through real-time page analysis, this module guarantees that your content is not only search engine-friendly but also user-friendly, ultimately improving the overall visibility and engagement of your website.

Topical clustering

Drupal’s inherent content organization through taxonomies and internal linking already facilitates the creation of topic clusters.

By using categories and tags to organize your content and strategically linking related articles, Drupal automatically creates a network of interconnected content around a central theme, functioning very similarly to a topic cluster. This structure helps search engines understand your website’s content and improves your SEO for relevant keywords.

Security Modules: Protecting Your Website

Maintaining website security is paramount, and Drupal provides several security modules to safeguard against threats. Modules like Security Kit, Password Policy, and Two-Factor Authentication help protect your site from attacks and ensure the integrity of user accounts.

Social Media Modules: Expanding Your Reach

Integrating social media with your Drupal website is essential for engaging with your audience and expanding your reach. Modules like Social Media Links and Social Logins facilitate user interaction and feedback, enhancing your site’s visibility and engagement.

E-Commerce Modules: Building Online Stores

For e-commerce websites, Drupal offers essential modules like Drupal Commerce and Ubercart, providing features such as product catalogs, shopping carts, and payment gateways. Choose modules that align with your online store’s unique needs and goals.

Mobile Optimization: Ensuring Accessibility

With the increasing use of mobile devices, optimizing your website for mobile is crucial. Drupal offers modules like Responsive Web Design and Mobile Tools to ensure that your site displays properly on different devices and provides an excellent user experience.

In conclusion, Drupal offers a comprehensive set of SEO modules and techniques to empower website owners in enhancing their organic search performance. By leveraging these modules and implementing SEO best practices, you can improve your site’s visibility, attract targeted traffic, and achieve better rankings in search engine results.

Manmash Consulting: Drupal and SEO Consulting Agency

Manmash Consulting, a digital agency specializing in Drupal website development and SEO, goes beyond designing beautiful Drupal websites. Our Drupal consultants understand the critical link between a well-built Drupal site and its SEO potential. We architect websites website not only looks fantastic but also thrives in search results, attracting your target audience and propelling your business forward. My name is Manzar Mashhood and you can book a free consultation with me for your next Drupal website project.

My Linkedin profile
My Whatsapp: +923331200550

As a Drupal consultant cum marketer, I understand the power of a well-crafted landing page in Drupal 10 CMS. The average landing page conversion rate hovers around a mere 2.35%, but with the multitude of errors commonly made—from omitting crucial details to overwhelming visitors with unnecessary information—it’s no surprise. However, today I’m here to simplify the process for you with a proven Drupal landing page blueprint that not only doubles but can significantly surpass this average conversion rate, achieving results over 5% through its simplicity and psychological appeal.

The Hero Section: Your Drupal Landing Page’s Workhorse

At the forefront of your Drupal landing page is the hero section, a critical area that must captivate your audience immediately. If it fails to convey the essential elements quickly, visitors are unlikely to explore further. This section is designed to make an immediate impact, presenting a compelling headline that encapsulates the transformative promise of your offer. It’s not about the product or service itself but the future it enables for your customers.

Below the headline, the subheadline should detail the tangible offer, such as “Transform your hiring process with our comprehensive 7-step checklist” or “Achieve youthful skin at any age with our tailored skincare regimen.” This dual approach targets both the emotional and logical aspects of decision-making, encouraging action.

The call to action (CTA) is your moment to shine. Whether it’s a form, a booking tool, or a simple purchase button, make it as straightforward as possible. Minimal fields increase conversions—often, a name and email are all you need. Ensure the CTA button is clearly labeled to remove any ambiguity about what happens next. Phrasing like “Send Me My Free Guide” or “Book My Consultation” personalizes the action, potentially boosting conversions.

An often-overlooked element is a reassurance text near the CTA, addressing common concerns about data privacy. A simple “Your information is safe with us” can significantly increase trust and, consequently, conversion rates. Please have a look at these hero section examples for inspiration.

Visual and Social Proof in Your Drupal Landing Page for Building Trust

Incorporate imagery in your Drupal landing page that reflects the outcome of using your service or product, showing potential customers the benefits they can expect. This visual representation enhances the emotional connection to your offer.

Social proof, such as reviews or testimonials, plays a crucial role in establishing credibility. Displaying star ratings or excerpts from customer feedback can greatly influence decision-making, as it shows real-world satisfaction and results.

The Benefits: Highlighting What Matters

Transition from features to benefits by clearly articulating how your offer improves lives. Use concise bullet points or icons to visually represent these benefits, making them easy to digest at a glance in your Drupal 10 site’s landing page.

Overcoming Objections: The FAQ Section in Your Drupal Landing Page

Address potential hesitations head-on with a well-crafted FAQ section. By proactively answering common questions and concerns, you eliminate barriers to conversion, paving the way for more confident decision-making.

A Strong Closing Call to Action

Reiterate your call to action at the landing page’s end, giving visitors one last nudge towards taking the desired action. This repetition ensures the CTA is fresh in their minds, increasing the likelihood of conversion.

Beyond the Landing Page: How Manmash Consulting Can Help?

A high-converting landing page is just one piece of the puzzle. Driving traffic and building trust are equally important. To delve deeper into creating an effective digital strategy, I invite you to book a free consultation with me. Because I am not just a Drupal consultant running a Drupal web agency, but a seasoned digital marketer who has worked with many SaaS and ecommerce businesses, helped them grow using open source technologies including but not limited to Drupal CMS. I have experience of managing ad campaigns for several businesses around the world big and small and i know the secrets to boosting conversions on Drupal 10 website and mastering your online presence. Visit my Linkedin profile or talk to me on WhatsApp: +923331200550/

By focusing on clarity, simplicity, and psychological insights, you can transform your Drupal landing page from a mere digital brochure into a powerful conversion tool. Remember, the key is to make it easy and enticing for visitors to take the next step. With the right approach, your landing page can become a pivotal asset in your marketing strategy.